When it comes to finding a face familiar, visual cues are only part of the story

May 24, 2021
In a first-of-its-kind study, German researchers used an electroencephalogram to track how the brain reacts to others’ faces as they are exposed to them in different ways over time, finding more pronounced neural reactions corresponding to familiarity when people viewed the faces of individuals they had met in person than when they viewed faces they had indirectly observed in the media or in static images.
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